Disruptive Smart Packaging Start-ups in the Food Industry

Smart packaging, which delivers additional information to consumers in multiple languages, can read out instruction pamphlets to visually-impaired persons, or even play an advertisement spot on printed foil monitors, is already a reality. As the cost of sensor technology falls, its application will spread to new market segments, including business fields with products that have never before had such capabilities. Smart inks are used in packaging to convey important information about the product within, particularly if it is sensitive to temperature fluctuations or should be protected from light exposure. They can also be used to create eye-catching graphics for marketing and branding.

Demand for smart packaging innovation in the food industry

Smart packaging can help extend the shelf life of food, improve product quality, maintain safety, and track product performance throughout the supply chain. Smart packaging comes in two varieties. The first, active packaging, is intended to enhance product shelf life. The second, intelligent packaging, is an extension of active packaging. Intelligent packaging technologies are currently accessible in three primary categories: sensors (biosensors, gas sensors), indications (temperature, freshness), and data carriers (barcode, RFID (radio frequency identification)).

Disruptive start-ups

Notable start-ups with advanced smart packaging solutions applied across the blockchain of the food industry are listed below:

Maka RFID

Maka RFID meets the needs of label printing paper and has since grown to become the industry leader in RFID inlay & label specializing in passive RFID tags, RFID labels, NFC tags, NFC Label, smart active labels, NFC stickers, RFID Wristbands, Smart Cards, contactless card, RFID Key Fobs.

RFID smart label technology is available for fresh, chilled, frozen, and other time-sensitive food goods
For identifying freshness issues during shipping, the labels decrease spoiling and associated losses throughout the food supply chain

The company uses RFID smart label technology and employs radio frequency to identify objects and track their movement in a potentially limitless number of applications. Because frequency directly impacts the application, it is necessary first to determine which frequency your RFID requires before searching for an RFID tag.

Scantrust

Scantrust company provides the platform for connected goods and packaging for businesses that rely on selling physical products in a connected environment. The company provides QR codes that help in the product description to buyers.

QR codes assist in differentiating a product from similar product characteristics, explaining its benefits, and displaying the product range
Serialization adds a layer for unit-level detail and allows for targeted message delivery

The company combines the flexibility of QR codes with a secure graphic to protect products from unauthorized copying, using a patented process based on naturally occurring degradation during the printing process. The business intelligence dashboard gives us access to real-time supply chain data for everything from logistics to marketing.

Is it fresh

Is it fresh offers a solution to digitalize the food value chain and provide real-time freshness and quality monitoring in-package.

Sensors printed on the packaging determine physicochemical qualities like temperature and pH, which are essential for food preservation
Ensures transparency of quality tests from manufacturer onwards through the entire value chain

The company uses a 13.56 MHz RFID/NFC standard. They can be used for products digitalized at the boxing/packaging stage using ultra-low-cost NFC tags with unique code. The product data can be associated with and utilized throughout the supply chain.

SpeechCode

Speech Codes are offline printable 2D data matrix codes that include up to 40 minutes of the spoken word. The SpeechCode generator software converts any data into a data code that contains the complete content. When scanned using the free SpeechCode App, it displays it as text and/or audio without requiring internet access.

They provide a low-cost, secure, and always-available tool that increases information access – making it accessible to all
A sound-based packaging solution allows visually impaired, illiterate, and other clients to obtain all necessary information by simply scanning a specific code image

The application of a Speech Code, incorporated into the standard label/package printing process, is almost entirely cost-neutral in manufacture and disposal – in contrast to NFC tags and other printed electronics.

Viveat

Viveat is a SaaS platform that enables people to communicate with brands directly through physical products. A smart tag uniquely identifies each item, allowing companies to provide narrative, transparency, authenticity, and loyalty registration. They develop software that is linked with NFC (Near-field communication) label.

It assists businesses in ensuring a high degree of quality control and spoiling avoidance, smarter and easier inventory tracking, anti-counterfeit, and tamper measures
The technology increases customer interaction and satisfaction

The company uses the blockchain-secured web of things platform for full product transparency. And it provides a univocal ID code that identifies a product and gives secure and relevant information about it, such as care instructions, manuals, expiry dates, and other helpful information.

References

Disruptive Smart Packaging Start-ups in the Food Industry

Demand for smart packaging innovation in the food industry

Need a thought partner?

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Disruptive Smart Packaging Start-ups in the Food Industry

Demand for smart packaging innovation in the food industry

Need a thought partner?

Our Clients

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