Case Studies
Fuel Cell Strategy for a Leading OEM
Mobility
A leading German OEM wanted to understand the FCEV market’s expected evolution and the key players along the value chain to develop a robust market entry strategy. FutureBridge provided a detailed advisory through a strategic-foresight program by leveraging the STEEP model and analyzing drivers associated with societal, technological, environmental, economic, and political factors. The engagement helped the client develop a strategic roadmap for their Fuel Cell program.
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